• Protect your Bluetooth device from everyday wear and tear with this durable case
• Cell phone accessory boasts a mesh storage compartment for small accessories
• Telephone case is compatible with Aliph Jawbone and Aliph Jawbone II
• Airform exterior is water resistant
• Interior of case is lined with felt
• Rubberize heavy duty zipper head
• Exterior dimensions measure 3.2 inches long x 2.6 inches wide x 1.25 inches high
• Can easily be placed in pocket or purse
• Available in a red, black, lilac, silver, magenta and dark blue color option

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NORTHBROOK, Ill. — Northbrook, IL based Parachute Marketing Group has brought cutting-edge Bluetooth proximity marketing to the Mid-West by deploying Hypertag units at events over the last several months. Overall, Hypertag units have been present at 5 different events and have directly reached about 60,000 people.

As the sole authorized U.S. partner of Hypertag, a UK-based Bluetooth proximity marketing company, Parachute has brought Bluetooth marketing to consumers at the Chicago Bears Fan Festival (March 31-April 1) Bluesfest (June 7-10), Summerfest (June 29-July 8 in Milwaukee, WI) and the Taste of Chicago (June 29-July 8). Hypertag has also been in operation at Busch Stadium in St. Louis for the entire Cardinal’s season.

One of the nation’s largest cellular carriers used Hypertag’s technology and its industry-exclusive Bluetooth wearable marketing tool to conduct an “instant-win” campaign through user’s mobile phones at the Taste. Promotional staff wore the eye-catching and lightweight Hypertag devices and intermixed with the crowd, sending out electronic coupons. Winning coupons were sent out based on the numbers of hats and shirts to give away, but the “losing” coupon gave users a second chance to win an item from their booth. Hypertag’s industry-leading “fingerprinting” technology ensures that each cell phone only has one chance to win by recognizing the unique Bluetooth address of each phone and is set to only give out the number of coupons specified by the client.

“It’s been a great summer for Bluetooth marketing in the U.S. and for Hypertag,” Parachute Marketing Group President Brett Cutler said. “The consumer’s willingness to view content on their most cherished device opens up huge new opportunities for advertisers in an increasingly difficult environment. Hypertag’s incredible ease of use and innovative tools make it the perfect tool for companies seeking a cutting edge solution that can track the consumer from first interaction through purchase.”

“We are very encouraged by these numbers and will continue towards our goal of making Hypertag the #1 choice for proximity marketing campaigns in the U.S.,” Cutler said. “As consumers and advertisers turn away from their televisions, print and radio and towards alternative media, the market for mobile phone-enabled advertising and marketing will only increase. We are here to supply the technology and provide the support and knowledge to help mold the campaigns to take advantage of the ever-expanding reach of the mobile phone.”

ABOUT HYPERTAG

Hypertag (www.hypertag.com) is a proximity marketing technology provider which allows brands to deliver rich, interactive content to consumers based on their proximity to a fixed physical location. This ensures that brands can reach their target audience at a time and place that puts their offer into a direct and relevant context when a consumer is most receptive.

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MPro Care is the first two-way mobile diabetes solution that provides automated reminders and accepts readings using standard mobile phones on all major U.S. service providers. mPro Care was developed to help improve patient medication and treatment compliance for improved health care outcomes and reduced cost of care for patients with chronic conditions such as diabetes, coronary artery disease and hypertension, asthma and obesity.

“We’re very excited about this whole mobile healthcare division, and we’ve partnered with content providers and complementary platform providers to create this mobile command center platform,” said Alan Stern, CMO of Gold Mobile, Clark, NJ. “We’re trying to create solutions that can be implemented in multiple locations, from doctors’ offices and hospitals to call centers and medical labs.

“This platform provides a rapid notification alert system with lots of capabilities for patients and their families, physicians and local authorities such as appointment confirmations and SMS reminders 24 hours before so you don’t have to have a nurse make these phone calls,” he said. “This allows them to send and receive text messages from a Web-based console to a cell phone and handle multiple calls simultaneously.

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“We created categories that can be customized based on whatever the hospital’s needs are.”

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“We’re in the process of demonstrating this to a dozen-plus hospitals, and some are about to adopt it, while others are in the early stages.”

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There are currently over 23 million diabetics in the U.S., about 8 percent of the total population, with approximately 2 million new diabetics diagnosed each year.

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Medication compliance, proper nutrition and exercise are major factors in diabetes management, and mPro Care sends custom-tailored medication reminders, motivational and behavioral trigger messages and condition-reading requests to patients’ mobile phones via SMS.

It will be great when we see this applied in hospitals, as I truly think such services can improve the quality of life of people with such diseases. I hope we will soon see more such services surfacing, because they are excellent examples of how the mobile technology can be put to good use and help us protect our lives and health.

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• Universal car kit for Bluetooth enabled mobile phones
• Car accessory set has big LCD to display caller id and car kit status
• Cell phone kit has digital volume adjustment
• One button operation to answer and end a call
• Hands-free speaker phone operation

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Author: BigTimeWireless

Keywords: sony ericsson w350 350 w350i cell phone mobile cellular technology cellphone gadget pda smartphone smart 2008 2009 2007 walkman man walk music mp3 cool best

Added: July 8, 2009

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ulliTake a step towards success with a hands-free deviceliCell phone accessory puts you in controlliHands-free device works with any Bluetooth-enabled cell phoneliHeadset offers latest Bluetooth version 2.0 technologyliEnhanced Data Rate (EDR) for faster pairing and connection, improved call quality, and lower power consumption liCompatible with Bluetooth version 1.2 and 1.1 devices liPower consumption: 7 hours talk time, 150 hours standby time liLightweight headset has a range of up to 33 feet liUnidirectional microphone allows for clear conversations in noisy environments liErgonomic earpiece can be worn on either ear li.One-touch controlliAC wall charger and car charger included/ul

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